（Interpreter: Xin Sun）

The Management School Team was Shortlisted in the National Finals of the National College Business Elite Challenge

Net news (article/picture school of management Qingqing Rong) On April 15th, the Department of School Management organized more than 100 students to participate in the 2021 National University Business Elite Challenge Brand Planning Competition and (Singapore) Global Brand Planning Competition (China Division). From April 10th to April 14th, the organizing committee gathered the relevant experts to conduct an online anonymous review of the works of more than 200 colleges and universities across the country, and the shortlist was released on April 15th. The competition is online, based on the industry-school cooperation and the team competition mode, which is composed of 3-5 contestants and 1-2 tutors. Moreover, it adopts the way of brand planning plan writing and on-the-spot defense. The leaders of the School of Management attached great importance to the competition and extensively mobilized teachers and students to participate in it. Finally, six teams from the Grade18 of Marketing Department were successfully selected for the national finals of the 2021 National University Business Elite Challenge Brand Planning Competition, to compete with other universities such as Shandong University and China Agricultural University.

It is understood that the brand planning competition of the National University Business Elite Challenge is jointly organized by the Global Chinese Marketing Alliance (GCMF), the China International Chamber of Commerce, the Business Industry Committee of the China Council for the Promotion of International Trade, and the China Association of Business Economics. Since it was held in 2013, the competition has gone through 8 years in a row. It belongs to the national ranking of ordinary college students approved by the Ministry of Education, with a high degree of recognition and industry influence. This year's national finals will be held in Kunming from May 28th to 30th. The teams with excellent results in the Chinese Division will go to Singapore as National teams to participate in the global finals. Look forward to the performance of the team of teachers and students majoring in Marketing and sprinting for the global finals.