（Interpreter:Yingying Zhou）

Jian Yugang, Dean of the School of Digital Economy and Management, was invited to serve as a judge on the jury for the 17th Hu Xiao Award

Net news (article/picture by Meng Ma, School of Digital Economy and Management)The 17th National Tiger Roar Award judging process has officially started recently, and Yugang Jian, Dean of the School of Digital Economy and Management, was invited to serve as a judge on the judging panel due to the school's social influence in cultivating digital marketing talents. It is reported that the Tiger Roar Award is a comprehensive award with professional influence in the digital field of Chinese brand marketing, guided by the China Business Advertising Association. Since its establishment in 2009, it has successfully held 16 sessions, attracting nearly ten thousand participating companies and selecting over ten thousand high-quality case works. The 17th Tiger Roar Award, with the theme of "Building a Commercial Civilization Community", focuses on the transformation and upgrading of the digital marketing industry under the rapid development of intelligent technology, and explores the innovative application of new technologies and new thinking in the field of marketing.

In recent years, the School of Digital Economy and Management has actively responded to the needs of the digital economy era, vigorously promoted the digital transformation and development of marketing majors, and made significant progress in curriculum system reconstruction, practical platform construction, and school enterprise collaborative education. Jian Yugang was invited to serve as a judge on the Tiger Roar Award judging panel, which not only highly recognizes the transformation, development, and construction achievements of the Digital Marketing major in the School of Digital Economy and Management, but also demonstrates the social influence of the School of Digital Economy and Management in cultivating digital marketing talents.

In the future, the School of Digital Economy and Management will continue to deepen cooperation between schools and enterprises, integrate industry and education, and focus on talent demand to cultivate more high-quality digital marketing application-oriented talents who can adapt to the digital economy era, providing strong support for the development of the digital economy.